Tourism is vital for the success of many economies around the world. It boosts revenues, creates thousands of jobs, helps to develop infrastructure and plants a sense of cultural exchange between visitors and residents. With four UNESCO World Heritage sites and the largest facilities for Sports and Business Events south of Calgary, opportunities are available to invest, grow and capture additional economic impact.

How do we accomplish this and do it in a sustainable way? The Speaker will explore some of the exciting projects happening in 2024 and look at the potential of tourism in our region over the next 10 years.

Speaker: Erin Crane

Erin Crane is the CEO for Tourism Lethbridge. She tells people that this was the position she was born to do! Erin grew up at the Grand Canyon and has spent a majority of her career working in the tourism industry. From managing performing art centres, to coordinating world championship boxing events, to working in hotels, to working aboard the Vulcan Trek Station to encourage business and event growth for the City of Lethbridge, she has seen it all! A traveler herself, Erin loves what she does and looks forward to sharing her passion for tourism with others.

Date/Time: Thursday, March 28, 2024. The presentation begins at 12 Noon and concludes at 1 pm

Cost: Free, donations, however, are gratefully accepted.

Location: Lethbridge Senior Citizens Organization (LSCO), Dining Room, 500-11 Street S, Lethbridge

Lunch & Refreshments: The atrium Dining Room will be available by 11:15 am. Please arrive early to patronize the LSCO cafeteria and enjoy their excellent variety of good value food options.

Session Video

Join SACPA on YouTube

In order to ask questions of our speaker in the chat feature of YouTube, you must have a YouTube account and be signed in. Please do so well ahead of the scheduled start time, so you’ll be ready. Go the YouTube Live link provided in this session flyer and on the top right of your browser click the “sign in” button. If you have Google or Gmail accounts, they can be used to sign in. If you don’t, click “Create Account” and follow along. Once you are signed in, you can return to the live stream and use the chat feature to ask your questions of the speaker. Remember you can only participate in the chat feature while we are livestreaming.